A new poll by Which? consumer magazine has looked at which stores are rated by shoppers as the best and worst in the UK - and only one of the best ten has a shop in Aylesbury.
The report asked nearly 9,500 consumers to rate their favourite shops on price, store environment, customer service and the range and quality of products.
In the top ten was bookseller Waterstones which ranked at number nine.
But a whopping eight Aylesbury stores came in the bottom ten including Tesco, H&M and Topshop/Topman, we have included the full results below.
Which? editor Richard Headland, said: “With independent stores on the up in our annual survey, it shows a big name isn’t everything as consumers look for quality in both products and service.
“If retailers can get their products right, along with excellent customer service and a great shopping environment, customers will keep coming back through their doors.”
Here are the highest and lowest rated in the survey:
Top 10 stores
2/ John Lewis
3/ Independent DIY and decorating shops
4/ = Richer Sounds
6/ = Apple
= Home Bargains
8/ Independents – Furnishings & Homeware
9/ = Fenwick
= Go Outdoors
= Independents – Electricals
= White Stuff
Bottom 10 stores
90/ = Poundstretcher
92/ = Homebase
= JD Sports
94/ = Sports Direct
96/ = BHS
96/ = H&M