Smyths toy store threw open its doors this week, much to the delight of children in attendance.
On the opening day there was a range of fun activities including face painting, and visits from favourite cartoon characters.
The new store is on the Broadfields Retail park next to The Range and Next.
Store manager Andy Norman and staff (pictured) welcomed visitors as the store enjoyed a great first few days of trading.
>> Images by Derek Pelling