Labour’s candidate for the next general election admits the chances of him winning in Aylesbury are so remote that, should it happen, he would become ‘the most famous person in Britain’.
But don’t think 29-year-old William Cass isn’t ambitious.
His target of coming a ‘respectable second’ in 2015 leaves him with plenty still to do, given Labour’s last candidate Kathryn White only polled 12.6% in 2010.
Mr Cass, who grew up in Portugal but has a ‘very strong British identity’, said: “I see making Aylesbury a Labour seat as a 15 year project.
“If I was to get a 30% share that would be a hugely promising indicator and I would be tempted to go on (to the following general election) locally.
“Wouldn’t it be great if I was offered another seat to run for but could turn it down to stay and fight for Aylesbury?”
Labour is in Mr Cass’s blood.
His mother immigrated here from Brazil 20 years ago, while his father was a national journalist and union man.
Mr Cass, who moved from his home in Abbotts Road, Aylesbury to Naphill (which is bizarrely still in the Aylesbury constituency) earlier this week, said: “My house was always Labour leaning, but more than that it was about stepping up and being active. I have never lost sight of that activism.”
Mr Cass has made educational funding one of his top priorities, informed by his own experiences of getting what he calls ‘a second chance’ in his schooling.
He was educated at an international school in Portugal after his father moved there to run a building firm, but he only achieved two GCSEs in PE and Portuguese.
However, at age 21 he took up an ‘access to Humanities’ course at Amersham and Wycombe College, enabling him to take A-levels, but he says funding for these courses has now diminished. The course enabled him to gain a spot at Westminster University where he studied poltics and sociology.
Mr Cass, an operations and business development manager for a local IT firm, is a keen boxer and kick-boxer and trains at the Pegasus Gym in Rabans Lane but thinks it his ability to be ‘quick of tongue rather than quick with fists’ which will help him on the campaign trail.
And given the challenge ahead of him, it is perhaps fortunate that Mr Cass is single ‘but always looking’.
“I have got the energy of youth, I have helped grow a local company and I have bounced back from going relatively nowhere 10 years ago. “That shows willpower, it shows strength.”